I don’t even think the Health Department needs to offer anything else to give away with said complementary ranch. Oklahomans will find a use for the 2 oz plastic tub.
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2. Free Billy Sims Autograph
My family once stood in line for over half an hour to buy $40 in brisket from a folding table in an Elk City Homeland for a chance to get an autograph and a handshake from Billy Sims. Take a barbe-cue from that experience and use him to incentivize Oklahomans.
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3. A Cameo by the old Braum’s girl
No offense to the new Braum's girl, but she puts the “hot” in “Braum’s Premium Hot Chocolate Ice Cream and we should milk her talents for all it's worth. Nothing would motivate Oklahomans more than the chance to win a custom Cameo by the Braum’s commercial lady thanking them for “joining the herd—for immunity.”
I can see the tagline now. “Why gamble with your life when you could gamble with the Moderna vaccine?”
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6. A “Book-It” Style Pizza Program
As a former Oklahoma kid, I can say with certainty that the Pizza Hut “Book-It!” program single-handed raised the average reading level of the average Oklahoman by at least two grades. As a current Oklahoma adult, I can say with certainty that I would be hella motivated to get any vaccine the Health Department offers if I got a little foil sticker to collect on a card to exchange for a personal pan pizza.